Food delivery startups have huge opportunities to expand their market share due to the sudden rise in demand for home delivery services. As more food aggregators have emerged, more restaurants are entering the food delivery market. Statista estimates that the online food delivery segment has a potential revenue of approximately US$1.2M. Covid-19 is a recent occurrence that will change the landscape of food delivery. We will be discussing emerging trends in food delivery that will allow food delivery startups to grow.
5 Emerging Trends for Food Delivery Startups in
Industry experts predict that this year will focus on evolving trends and strategies in the restaurant industry. Food delivery companies can expand their business by using on-demand delivery services.
Trend 1 – Cloud Kitchens
Cloud kitchens are also known as ghost and dark kitchens and delivery-only restaurants. They promise to revolutionize the food service industry. Cloud Kitchens are exclusively available for delivery and do not have a dining room.
This model can dramatically reduce operational costs if you have sufficient kitchen space to produce food. A cloud kitchen is a viable investment in an economy experiencing a slowdown.
Startups partner with Zomato Infrastructure Services, an aggregator-based cloud kitchen model. Swiggy Access provides ready-to-use ‘accesskits’ or Kitopi-based models where cloud kitchens can outsource all. This partnership will provide huge growth opportunities for the future.
These hubs enable multiple food brands to function efficiently. Third-party delivery services can also cut delivery costs by making them more predictable.
Trend 2 – A Centralized Ordering Systems
Businesses in the food-delivery sector need to be efficient in their food production, order management and delivery. Central ordering management is essential, as orders can be placed via multiple online channels.
Cloud-based restaurant management software has revolutionized the traditional POS system. It is no longer a simple billing system. Instead, it tracks inventory levels, analyzes customer and sales data, and helps in staff management.
Integrated restaurant management allows for increased order fulfillment and better utilization of food delivery capacity. Investing in a POS system is a great way to impact the food delivery sector.
Trend 3 – New delivery channels
Restaurants cannot rely on one delivery channel at a time when on-demand food delivery has become the norm. Today’s customers prefer ordering online. This requires restaurants to streamline the process of handling takeout orders. Grubhub, an online food ordering and delivery platform, allows customers to reorder any of the last three orders with the help of Amazon’s virtual assistant Alexa. Customers can place orders online via any channel, including websites, mobile apps and virtual assistants. This trend will only continue to grow over the next few years.
Trend 4 – Own Delivery Service
Although food-delivery companies rely on third-party couriers for most of their operations, some are moving to direct delivery. Restaurants have little control over orders as third-party couriers handle most of their operations. Owning your own delivery company includes complete staff control, faster delivery times and better customer service. The restaurant-to-consumer delivery concept allows restaurants to have complete ownership of the delivery of food orders.
Trend 5 – Contactless Delivery
Contactless delivery is more popular in an environment of uncertainty where people actively avoid physical contact. Despite restrictions being removed and lockdowns being lifted, customers will prefer that orders are delivered without any physical contact. Delivery executives would need to take all measures to reduce risk and limit contact with customers. For a reliable delivery process, startups in food delivery will rely on digital payments and doorstep drop-off.
Food delivery companies must innovate to increase their profitability and improve the customer experience as more restaurants are entering the delivery market. These trends are vital for food delivery startups looking to grow.
